1.1. PURPOSE OF POLICY.  Make the Minute Matter, Inc. (“M3” “us,” “we,” or “Company”) is committed to respecting the privacy rights of its customers, visitors, and other users of the Company website, (the “Site”).  We created this Privacy Policy (“Policy”) to give you confidence as you visit and use the Site, and to demonstrate our commitment to fair information practices and the protection of privacy.  This Policy is only applicable to the Site, and not to any other websites that you may be able to access from the Site, each of which may have data collection and use practices and policies that differ materially from this Policy.



By using this site, you represent that you are at least the age of majority in your state or province of residence, or that you are the age of majority in your state or province of residence and you have given us your consent to allow any of your minor dependents to use this site.


PLEASE NOTE:  The Site and informational content therein is provided as a service to the community with the intention of providing parents and children with non-comprehensive information relating to drowning prevention and water use/activity.  We understand and are committed to respecting the sensitive nature of children’s privacy online and will never solicit or collect any child’s personal information.  If we learn or have reason to suspect that a Site user is under age 16, we will promptly delete any personal information in that user’s account.





In operating the Site, Company may include registration, online surveys, and other online forms that ask users to voluntarily provide their names, e-mail addresses, and other contact information such home address, zip code and phone number.  When you provide us with your personal information, we imply that you consent to our collecting it and using it for that specific reason only.  To the extent you order any products from us, you will be required to provide basic information, such as name, shipping address and credit card number, to be used for billing and shipping purposes.  If we have trouble processing your order, we may use the information you provide to contact you.    



(a) AUTOMATIC COLLECTION.  Our servers automatically recognize visitors’ domain names and IP addresses (the number assigned to computers on the Internet).  No personal information about you is revealed in this process.  The Site may also gather anonymous “traffic data” that does not personally identify you, but that may be helpful for marketing purposes or for improving the services we offer.

(b) COOKIES.  From time to time, we may use the standard “cookies” feature of major browser applications that allows us to store a small piece of data on your computer about your visit to the Site.  We do not set any personally identifiable information in cookies, nor do we employ any data capture mechanisms on the Site other than cookies.  Cookies enable us to track and target the interests or our users and enhance the user’s overall experience on the Site.  Cookies also help us learn which areas of the Site are useful and which areas need improvement.  You can choose whether to accept cookies by changing the settings on your browser.  However, if you choose to disable this function, your experience at the Site may be diminished and some features may not work as they were intended.

(c)  BLOOMERANG.  M3 uses the services of Bloomerang to manage our donor retention.  Bloomerang’s privacy policy can be found at

(d)  STRIPE.  M3 uses the services of Strip to process credit cards.  Stripe’s Worldwide Privacy Policy can be found at   Stripe’s EU-U.S. and Swiss-U.S. Privacy Shield Policy can be found at .




(a) PERSONAL INFORMATION.  We will not share your personal information with any third parties without your consent, except as necessary to provide you with the products you purchase, services offered by us or to comply with the law.  For example, we may provide a third party shipping company and credit card processing company with your information in order to ship orders and bill for products that you purchase.  These companies do not retain, share, store or use this personal information for any purpose beyond filling your order.  We also contract with third parties to provide specific services that a user may request.  When users sign up for these services, we may share such user’s personal information as is necessary for the third parties to provide the requested services.  These third parties are not allowed to use your personal information beyond providing the requested services.  

We may use your personal information to verify your identity, to check your qualifications or to follow up with transactions initiated on the Site.  We may also use your contact information to inform you of any changes to the Site or to send you additional information about Company.  If you give your permission during the account registration process, we may share your contact information with companies with which we have a contract or other companies so that they may send you promotional materials.

(b) ANONYMOUS INFORMATION.  We use anonymous information to analyze our Site traffic, but we do not examine this information for individually identifying information. In addition, we may use anonymous IP addresses to help diagnose problems with our server, to administer the Site or to display the content according to your preferences.  Traffic and transaction information may also be shared with business partners and advertisers on an aggregate and anonymous basis.

(c) USE OF COOKIES.  We may use cookies to deliver content specific to your interests, to save your password so you don’t have to re-enter it each time you visit the Site, or for other purposes.  Promotions or advertisements displayed on the Site may contain cookies.  We do not have access to or control over information collected by outside advertisers on the Site.

(d) DISCLOSURE OF PERSONAL INFORMATION.  We may disclose personal information if required to do so by law or in the good-faith belief that such action is necessary to: (i) conform to the edicts of the law or comply with legal process served on Company or its parent company, subsidiaries or affiliates; (ii) protect and defend the rights or property of Company or the users of the Site; or (iii) act under exigent circumstances to protect the safety of the public or users of the Site.

(f) OPT OUT/ACCESS TO INFORMATION.  You may request the following by contacting us in accordance with Section 6.1 below: (i) opt out of any future contacts from Company; (ii) change or correct any personal information you have given us; (iii) request that we remove all personal information you have given us; and (iv) express any comment or concern regarding your personal information.  



The Site has security and encryption measures in place to prevent the loss, misuse, and alteration of the information that we obtain from you.  Only employees who need the information to perform a specific job (i.e. shipping, billing or customer service) are granted access to your personal information.  However, we make no assurances about our ability to prevent any such loss, misuse, to you or to any third party arising out of any such loss, misuse, or alteration.





The Site may include interactive forums such as message boards and chat rooms.  Please remember that any information that is disclosed in these areas becomes public information and you should exercise caution when deciding to disclose your personal information.



In general, the third-party providers used by us will only collect, use and disclose your information to the extent necessary to allow them to perform the services they provide to us. However, certain third-party service providers, such as payment gateways and other payment transaction processors, have their own privacy policies in respect to the information we are required to provide to them for your purchase-related transactions.

For these providers, we recommend that you read their privacy policies so you can understand the manner in which your personal information will be handled by these providers.

In particular, remember that certain providers may be located in or have facilities that are located in a different jurisdiction than either you or us. So if you elect to proceed with a transaction that involves the services of a third-party service provider, then your information may become subject to the laws of the jurisdiction(s) in which that service provider or its facilities are located.

As an example, if you are located in Canada and your transaction is processed by a payment gateway located in the United States, then your personal information used in completing that transaction may be subject to disclosure under United States legislation, including the Patriot Act.

Once you leave our website or are redirected to a third-party website or application, you are no longer governed by this Privacy Policy or our website’s Terms of Service.

Links:  When you click on links on our site, they may direct you away from our site. We are not responsible for the privacy practices of other sites and encourage you to read their privacy statements.




If you have any questions about this Policy, our practices related to this Site, or if you would like to have us remove your information from our database please feel contact us at the following:

Customer Service

Make the Minute Matter, Inc.

312 Park Avenue, #84, Clarendon Hills, IL   60514-0084

(630) 729-4291



We reserve the right, at any time, to add to, change, update, or modify this Policy, simply by posting such change, update, or modification on the Site and without any other notice to you.  Any such change, update, or modification will be effective immediately upon posting on the Site.  It is your responsibility to review this Policy from time to time to ensure that you continue to agree with all of its terms.

 EFFECTIVE DATE:   February 20, 2018